DS3 Assessment Reflection Materials Used & Impact: For the final assessment, I stuck closely to the advanced seminar videos and the official project guidelines on the university portal. Digging into these videos and looking at how the primary authors mapped out a business gave me a clear benchmark for what a successful final output needed to look like and gave me a strong target to work towards. Personal Reflection & Experience: Throwing everything I’d learned about the fundamentals of business into this last assessment while still recovering from being sick was a serious hurdle. The sheer weight of the university guidelines and reading lists felt massive at the start compared to just sitting in a live lesson. But the second I got over that initial barrier and properly understood the material, the actual execution became surprisingly straightforward, proving to me that the hardest bit was just getting past that first steep learning curve on my own.