Introduction
St. Pierre Hotel Country Club is part of Marriott International, situated in the heart of the Welsh.
The Hotel is an luxurious 4 star hotel in Chepstow, South Wales. The wonderful place is dating since the 14th-century manor house build it around the 11th century Norman church of St. Peter is part of it, with breathtaking views of the 400 acres surrounded parkland and the 11 acre lake and an 18 hole golf course. The guests can visit local attractions and landmarks like Chepstow Racecourse, Forest of Dean and Tintern Abbey, with Cardiff and Bristol really close. (marriott.com, 2021)

   Marketing Mix
Product- St. Pierre is offering wide selection of dining options, restaurants, bar, newly refurbished bedrooms, 24 hour room service, large workstation, internet acces, conference and event facility ,babysitting.(Foodchainmagazine,2021)

Price -The pandemic period had a negative impact for the hospitality with high cancellations and low bookings, the prices of hospitality industry affected.
The Brexit playing with the pirces because the tourism is affected and the immigation. (Censius,2021)

Place- Situated in the middle of Welsh, close to many tourist attractions give the opportunity to explore in summer and winter time as well.
St. Pierre offer an 18 hole golf course and wedding reception. (St. Pierre Hotels 2022)

Promotion- The pandemic affected the Hotel but the special offers and discounts are helping to recover the substantial loses. (marriott.com 2022)


The Marketing Environment (Micro-SWOT)

The Hotel is located in the middle of many attractions wich are available all seasons, visiting tourist attractions, explore the nature, walkings, playin golf or tennis. In case if the guests prefer indoor activities they can use the indoor pool, sauna, steam room, aerobics, solarium, gym and spa. (spaseekers.com,2022)


Marketing Environment (Macro)
„A PESTEL analysis is a strategic framework commonly used to evaluate the business environment in which a firm operates. Traditionally, the framework was referred to as a PEST analysis, which was an acronym for Political, Economic, Social, and Technological; in more recent history, the framework was extended to include Environmental and Legal factors as well.
Key points from a PESTEL analysis can be incorporated into other industry and firm-level frameworks, such as Ansoff’s Matrix, Porter’s 5 Forces, and SWOT Analysis.” (Kyle Peterdy,2022)
Political Environment- United Kingdom is formed from t historical countries of England, Wales, Scotland and North Irleand, wich have modern parliamentary democracy and Industrial Revolution. In United Kingdom the constitutional monarchy is similar to countries like Spain, Japan, Netherlands and United Arab Emirates. The Head of State is the monarch. The legislative power have two parts the House of Commons and House of Lords. In 1999 Scotland and Wales setted up their own parliaments.

Economic Environment- United Kingdom is one of the most powerful countries in the word, the diversity of economy is one of the keys, Uk provide an equal opportunity for any business.
Social Environment- The unemployement rate in the United Kingdom is lower than in previous years, what means people earning this is the reason why GDP per capita the countrie is high.
Technological Environment- United Kingdom have the most famous Universities in the word as University of Oxford and University of Cambridge have been en first an second place.
Ecological Environment- TechUk has joined the campaign to reduce the emissions 50% by 2030, and to 0% by 2050. (techUK.org, 2022)
Legal Environment- United Kingdom Legislation to protect and enhance the future generations are now law in United Kingdom, in the last 20 yeas the Crime Survey have decreased from 4.7% to 1.6%. (onsgov.uk, 2022)

Customer Value and Engagement 

Delta hotels by Marriott St. Pierre Country Club provide a range of services and great family experiences. The lovely location offer dream viewes, where the customers can feel homey. 
St. Pierre are keeping the customers updated about events and activitis organised in the local area.
The beautiful places surrounding the Hotel make the visit unforgottable for the guests by visiting the historical place.
On the hotel website or reception the customers can find the out coming events. (hotels.one 2022).
Effective use of digital Marketing
After the many good reviews and many informations on online pages about St. Pierre services and location, and the golf curse is one of the reasons why customers are choosing St. Pierre.
Become part of the Marriott Bonvoy gives a good reputation and bring new customers. (marriott.com, 2022)
 Conclusion

Delta hotels by Marriott St. Pierre Country Club is putting the customers in firs place, offering high quality service and an other priority is the customer safety and wellbeing.
The hotel don't accept Pets, only service animals. The Hotel is following strict cleaning processes as they have an regulatory agency's sanitization guidelines Commitment to Clean. Social distancing measures are in live. The property is cleaned with disinfectant and the guests have provided free hand sanitizer. (booking.com, 2022)
For engage new customers the hotel should accept pets and opening a separate pet spa for people and families how want to relax together, will be a great advantage taking the little ones with them. Providing special services like pet spa, pet walking, pet restaurant, pet pool, the hotel can have substantial earnings and of course new customers. Many of pet owners can not take on holidays their pets because the hotels don’t accept pets. By providing all services mentioned the hotel will have earnings and the pet owners amazing experiences together.