Welcome to February Term!

Marketing management

Tue, 10 Feb 2026 16:10:27 GMT

by Tania Sultana.

From my perspective the concept of marketing evolved over the time because the first and foremost is that technology.It enhances so many things including the digital marketing, data, selling products, customers behaviour and so on.In other words understanding the evolution of marketing is important because too much competition , customers too much choice and so on.

Re: Marketing managment

Fri, 10 Oct 2025 11:38:07 GMT

by Fabiha Rahman.

I agree with this perspective. The evolution from a production and sales-oriented approach to one focused on customers and relationships highlights the importance of understanding consumer behavior. This understanding enables businesses to build stronger connections and maintain a competitive edge in today’s digital environment.

Kind regards,
Fabiha Rahman
MBA-IB-2506578

Marketing managment

Mon, 06 Oct 2025 14:32:58 GMT

by Asma Begum.

Marketing evolved from production and sales focus to customer and relationship focus.
Understanding this helps businesses adapt to modern consumer needs and stay competitive in today’s digital market.